Southstart is Australia’s premier festival celebrating innovation, entrepreneurship, and impact. Founded in 2013, it brings together founders, investors, industry leaders, creatives, and government representatives in a vibrant, community-driven setting
Southstart’s flagship event, The Village, brings together entrepreneurs, investors, and creatives for a multi-day experience focused on innovation and connection. Held in March 2023 at the stunning Lake Breeze Winery, the challenge was to capture the essence of the event—its energy, environment, and interactions—through dynamic video content.
We were engaged to film B-Roll and drone content that visually brought the event to life.
Key elements of our approach included:
On-the-ground B-Roll: Captured candid moments, speaker sessions, networking interactions, and the vibrant atmosphere of the event.
Aerial drone footage: Highlighted the scale of the venue and the natural beauty of Lake Breeze Winery, offering a cinematic overview of the festival grounds.
Seamless integration: Worked alongside the Southstart team to identify key moments and ensure coverage aligned with their brand and storytelling goals.
Delivered a curated library of B-Roll and drone footage for immediate and future use
Contributed visuals for Southstart’s 2023 recap videos and social media posts
Enhanced Southstart’s promotional toolkit for future events with high-quality, on-brand content
Received positive feedback from the Southstart team for capturing the spirit of the event in a natural, cinematic way
The footage helped position Southstart as not just a conference, but a community-driven experience grounded in connection, innovation, and regional beauty.
